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Is an online/offline bulletin that covers news, updates, and insights of OOH (out-of-home) media, or outdoor advertising media as known in some market regions. Our online platform located on www.insiteooh.com as a public portal for anyone wants to get market intelligence through one of the most popular media in the market, and one of the main ATL media. Read More..
 

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OOH MARKET INSIGHTS JULY 2018

Summer has started with a slow-down in the OOH market of Greater Cairo. As was expected, following the celebrations of Ramadan and the World Cup frenzy, most industries have returned to their usual pace with brands focusing back on their products...

AMID reveals first features of GRANZA

Following their OOH branding campaign during August, Egyptian developer AMID has launched a new outdoor campaign to reveal the first features of residential project GRANZA in 6th of October City...

Coca-Cola has a story with everyone

Parallel to their multi-channel campaign, Coca-Cola Egypt has launched a comprehensive outdoor campaign with lots of celebs that are sharing their story with the brand...

New OOH from Orange builds on brand promise

Parallel to the Dragon tariff promotion with Reda Abdel-Aal, telecom operator Orange has launched a second outdoor campaign that reinforces the brand image with experiential marketing on a sweet tone...

New flavor and “goodness” from Sunbites

Exactly one year since their last OOH campaign – and just in time for the back-to-school season, snacking brand Sunbites is back on the roads with a new campaign to present their recently-launched flavor...