June 2020 brings more changes and surprises to Cairo's billboards, spreading hope to all the advertisers, marketers, and OOH enthusiasts out there, predicting a brighter future, where the market goes
The current results of the pandemic of COVID-19 are still running, leaving scars on the empty billboards of Cairo as a witness to this time that shall pass anyway.12 ongoing campaigns have landed
Despite all the ongoing events that have been affecting all of us as individuals, the capital of any industry and the number one fuel to the OOH market, the outdoor media has been holding on to the
MOOH (Monitoring Out Of Home) is the only OOH media intelligence agency dedicated to monitor, track and analyse the OOH market of Egypt.
It has been recorded from the Market Insights of this month that the real estate industry is rising high again due to the postponed event of Cityscape Egypt which was seen in the Top 20 Campaigns of
Back to its stable state, the Top 20 Campaigns have shown minor changes in February with a huge number of ongoing campaigns still topping the billboards’ charts, while few have surfaced to announce
Presenting the Top 20 Campaigns that ruled the billboards of Cairo during January, the brands and advertisers that won the highest numbers of faces. The Real estate and telecommunication industries
The Market Insights indications in the industry occupation’s changes are clearly appearing in the Top 20 Campaigns, showing more diversity in these month’s top heroes. Magoub’s OOH campaign
With the storm starting to fade away since October’s Market Insights which had a strong impact on the same month’s Top Campaigns, the OOH market is moving forward as week speak and the numbers
This October the outdoor advertising marketing has surprised us after months of dropping down to nowhere! Lots of branding campaigns filled Cairo’s billboards in addition to reveal campaigns that
The 92 days of summer have ended, Cairo’s billboards witnessed the changes that happened this year and we tracked, monitored and analyzed every step in the market. September’s top 20 campaigns
The Top 20 campaigns for the North Coast area of Egypt has been released, announcing the brands and advertisers that owned the largest numbers of ad faces to make sure they are visible to the ones
The top 20 campaigns for August are here to help you create predictions, track brand’s behavior and analyze the outdoor market. Talaat Moustafa Group’s residential project Privado is still
July’s Top 20 Campaigns reflects the creativity and massive budget spent on these OOH fired up campaigns, with Samsung revealing their teaser campaign on an OOH campaign to unveil Amir Eid’s
This month the Top 20 Campaigns are nearly 90% real estate and the rest varies between Food & Beverages and others. Five elite advertisers announced the launching of their new residential
Broadcasts media is conquering the billboards of Cairo with their seasonal marketing strategy for Ramadan, with DMC who had an early start since last April, ON TV, AlHayat, CBC and MBC Masr, using
Broadcast media & food & beverages industries are warming up for Ramadan season with dmc’s list of new upcoming series. As for the real estate industry’s stable OOH strategy is moving
Revealing the outdoor landscape with numerous of ongoing campaigns, several new campaigns and lots of new products/services introduced through the billboards of Cairo; March Top Campaigns has all the
The OOH market is moving forward with lots of promotional campaigns on the roads of Greater Cairo to accompany you during the holidays. The real estate industry is shining as usual as the most used
Egyptian tycoon developer Hassan Allam Properties has launched a new OOH campaign to reveal the latest home units at their Swan Lake Residences project in New Cairo.Under the name of “The
The Egyptian developer Life Park has announced the launch of new villas in their residential project in October City with a new outdoor campaign.Using dark backgrounds, the ads informs
The recent OOH campaign that hit the roads of Greater Cairo to promote iPhone XS at the beginning of December, has started to evolve in order to include the new XR models in all its colors and
The new ride-sharing app SWVL has launched a large Out-Of-Home campaign to raise awareness about their services and encourage people to download the application.With strong red branded
The National Postal Authority “Egypt Post” has launched their first OOH campaign to present their innovative mobile app and their variety of services.Using branded backgrounds of green color,
After the announcement of the last phase during November at Festival Living, CFC Homes has replaced the ads with new messages and visuals that aim at connecting with audiences at an
Mobile app for food delivery Otlob has surprised the OOH market of Greater Cairo with a remarkable upgrade of their ongoing Out-Of-Home media plan.Fighting back newly-arrived competitor
The Spanish delivery App Glovo continues its OOH media strategy with a new campaign that promotes special discounts in partnership with new affiliated restaurants.Using their previous yellow
Real estate developer Smart has appeared in the billboards of Greater Cairo for the first time to announce the launch of residential project Town Gate in the upcoming New Administrative Capital
The Egyptian Ceramics brand Abd El Aziz El Sallab has upgraded their ongoing outdoor campaigns to offer free transportation for a limited time.Fighting back competitors who overshadowed
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