As per usual, Saudi German Hospitals Group launches its annual breast cancer awareness campaign, featuring Saudi German Health UAE’s initiatives in hopes of putting an end to this chronic disease. Following their prior campaign, trusted healthcare provider Saudi German Health UAE’s latest feature on Dubai’s outdoor advertising scene enlightens the audience on Breast Cancer Awareness month, offering Breast Cancer patients a chance to “Find it, Fight it” with early detection that can most definitely decrease the risk of breast cancer deaths. Raising awareness of such an impactful disease while creating the fighting plan that suits every case. The new campaign utilizes the usual breast cancer awareness month pink, which has been used throughout the years as a means to grab the audience’s attention and shed light on what must be done. The ad copy notes the campaign name and slogan while hosting a woman opening up her arms to new possibilities and with Saudi German Health’s early screenings and, consequently, early detection. The ad copy also notes the hospital hotline for any inquiries, as well as the Saudi German Health UAE logo. The ad design is methodically made to raise awareness of breast cancer treatments offered by Saudi German Hospitals that start with a precise diagnosis aided by the most advanced imaging technology. The limited campaign struck Dubai roads in the first week of October on digital screens.