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Reader’s Picks

Sunsilk Cairo Campaign: Hannah Al Zahed Fronts the 10x Stronger Formula

Egypt
2 minutes, 45 seconds
August 13, 2026
Sunsilk Cairo Campaign: Hannah Al Zahed Fronts the 10x Stronger Formula

Subway Brings a Refreshing Summer Message to Sharjah's OOH Landscape

United Arab Emirates
1 minute, 9 seconds
August 11, 2026
Subway Brings a Refreshing Summer Message to Sharjah's OOH Landscape

Behind Every Gift, A Story: BTC's New OOH Campaign Turns Silver Into Sentiment

Egypt
4 minutes, 3 seconds
August 11, 2026
Behind Every Gift, A Story: BTC's New OOH Campaign Turns Silver Into Sentiment

What’s for Dinner? Talabat Mart Wants the Answer to Be Personal

United Arab Emirates
2 minutes, 3 seconds
August 11, 2026
What’s for Dinner? Talabat Mart Wants the Answer to Be Personal

Latest Campaigns
One District Makes a Case for Living and Investing in Sheikh Zayed Across Cairo's OOH

One District Makes a Case for Living and Investing in Sheikh Zayed Across Cairo's OOH

Egypt
1 minute, 35 seconds
Sky Gate's Golden Doors: Life Gate's Boldest OOH Move Yet

Sky Gate's Golden Doors: Life Gate's Boldest OOH Move Yet

Egypt
1 minute, 24 seconds
e& Egypt, Dina El Sherbiny, and Hesham Maged Bring “No Excuses” to the Greater Cairo OOH Landscape

e& Egypt, Dina El Sherbiny, and Hesham Maged Bring “No Excuses” to the Greater Cairo OOH L...

Egypt
1 minute, 51 seconds
Pantheon's OOH Campaign Turns UAE Billboards Into a Concert Calendar

Pantheon's OOH Campaign Turns UAE Billboards Into a Concert Calendar

United Arab Emirates
2 minutes, 0 seconds
Lululemon Brings “A Class Apart” Energy to the UAE’s Outdoor Scene

Lululemon Brings “A Class Apart” Energy to the UAE’s Outdoor Scene

United Arab Emirates
2 minutes, 51 seconds
Roshan Masr Debuts on Egypt's OOH with "Where There's Nour, There's Roshan"

Roshan Masr Debuts on Egypt's OOH with "Where There's Nour, There's Roshan"

Egypt
1 minute, 43 seconds
|
August 16, 2026
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Top Campaigns
Visibility, Volume, and Variety: Cairo's Top 20 OOH Campaigns of March 2026

Visibility, Volume, and Variety: Cairo's Top 20 OOH Campaigns of March 2026

Egypt
April 2, 2026
|
2 minutes, 22 seconds
The Billboards That Defined Cairo's February 2026

The Billboards That Defined Cairo's February 2026

Egypt
April 1, 2026
|
3 minutes, 42 seconds
January 2026 OOH Market Report: Real Estate Leads the Billboard Race

January 2026 OOH Market Report: Real Estate Leads the Billboard Race

Egypt
February 28, 2026
|
4 minutes, 40 seconds
Cairo’s April 2026 OOH Landscape: Real Estate Still Leads the Way

Cairo’s April 2026 OOH Landscape: Real Estate Still Leads the Way

Egypt
7 minutes, 19 seconds
|
January 1, 1970

McDonald's Serves the World Across the UAE's D/OOH Landscape

Four Characters, One Ritual: How Flickers Turned Brushing Teeth Into a Beach Story via Naked-Eye 3D

As The Odyssey Hype Builds, Dubai Gets a Die-Cut Billboard Worth Looking Twice At

Kendall Jenner Returns to OOH as L'Oréal Paris Turns Lash Length into a Measurable Promise

Creative Concept
McDonald's Serves the World Across the UAE's D/OOH Landscape
United Arab Emirates
August 3, 2026

McDonald's Serves the World Across the UAE's...

Four Characters, One Ritual: How Flickers Turned Brushing Teeth Into a Beach Story via Naked-Eye 3D
Egypt
August 3, 2026

Four Characters, One Ritual: How Flickers Tur...

As The Odyssey Hype Builds, Dubai Gets a Die-Cut Billboard Worth Looking Twice At
United Arab Emirates
July 27, 2026

As The Odyssey Hype Builds, Dubai Gets a Die-...

Kendall Jenner Returns to OOH as L'Oréal Paris Turns Lash Length into a Measurable Promise
United Arab Emirates
July 10, 2026

Kendall Jenner Returns to OOH as L'Oréal Pari...

Campaign Insider
When a Brand Stops Telling and Starts Connecting: The Story Behind Aloe Eva's Latest Campaign
Egypt
May 25, 2026
3 minutes, 30 seconds

When a Brand Stops Telling and Starts Connecting: The Story...

The Power of Being Seen: How Scania Advertising Transforms Billboards into a Growth Engine
Egypt
March 4, 2026
3 minutes, 34 seconds

The Power of Being Seen: How Scania Advertising Transforms B...

Egypt
May 8, 2025
4 minutes, 56 seconds

M PLUS: Where Heritage Breathes, and the Future Takes Shape

When the question was first posed — What if Bastet returned...

Egypt
November 30, 2024
5 minutes, 8 seconds

Lighting Up the Future: How Elsewedy Transformed Their Brand...

Elsewedy is a name synonymous with power and cables, a staple...

United Arab Emirates
May 17, 2023
4 minutes, 33 seconds

Oreo's Groundbreaking Naked-Eye 3D DOOH Campaign Sets the St...

Did you see Oreo's latest digital out-of-home (DOOH) campaign? If not,...

Experts Talk
Built on Billboards: How ACADIO Turned Egypt's Streets Into a Creative Portfolio

Built on Billboards: How ACADIO Turned Egypt's Streets Into a Creative Portfolio

Egypt
May 6, 2026
2 minutes, 3 seconds
Viola Media Expands Urban Visibility with Launch of The Digital Totem Networks Across Abu Dhabi

Viola Media Expands Urban Visibility with Launch o...

United Arab Emirates
April 22, 2026
2 minutes, 35 seconds
The Street Doesn't Lie: Which Real Estate Campaigns Won Ramadan, and Which Ones Wasted It

The Street Doesn't Lie: Which Real Estate Campaign...

Egypt
3 minutes, 34 seconds
Ramadan and Telecom Advertising: When Ambassadors Multiply, Does the Message Survive?

Ramadan and Telecom Advertising: When Ambassadors...

Egypt
5 minutes, 0 seconds
OOH’s Golden Season: Why Ramadan Matters Most

OOH’s Golden Season: Why Ramadan Matters Most

Egypt
4 minutes, 25 seconds
For the Tenth Year in A Row, OPPO Names OUTSITE As 2026 D/OOH Media Agency

For the Tenth Year in A Row, OPPO Names OUTSITE As...

Egypt
5 minutes, 5 seconds
Inside Large-Scale OOH: How India’s Outdoor Advertising Is Scaling, Evolving, and Getting Smarter

Inside Large-Scale OOH: How India’s Outdoor Advert...

International
4 minutes, 36 seconds
Donia Samir Ghanem: Celebrating the Showgirl Star of Cairo’s Billboards

Donia Samir Ghanem: Celebrating the Showgirl Star...

Egypt
5 minutes, 6 seconds

Market Insights

Cairo's June 2026 Ad Scene: Real Estate Extends Its Lead as Market Activity Surges

Reading Egypt's Outdoor Advertising Market Through Its Numbers, May 2026

Decoding Egypt's Outdoor Advertising Market in April 2026

Ramadan's Final Push: How Cairo's Outdoor Market Performed in March 2026

Egypt’s OOH Market Reaches 85.6% Occupancy as Growth Holds Steady

Cairo's June 2026 Ad Scene: Real Estate Extends Its Lead as Market Activity Surges
Reading Egypt's Outdoor Advertising Market Through Its Numbers, May 2026
Decoding Egypt's Outdoor Advertising Market in April 2026
Ramadan's Final Push: How Cairo's Outdoor Market Performed in March 2026
Egypt’s OOH Market Reaches 85.6% Occupancy as Growth Holds Steady

Editor’s Picks

"Enta Al Hal" Initiative Inspires Audiences to Embrace Ramadan as a Fresh Start

"Enta Al Hal" Initiative Inspires Audiences to Embrace Ramadan as a Fresh Start

Egypt
February 17, 2026
|
1 minute, 22 seconds
Oh, So Beautiful! Your Unit Awaits You — An Unbranded Billboard Teaser

Oh, So Beautiful! Your Unit Awaits You — An Unbranded Billboard Teaser

Egypt
February 24, 2026
|
1 minute, 12 seconds
From the Pitch to the Billboard: Kaká Fronts OPPO's Crease-Free Find N6 Campaign

From the Pitch to the Billboard: Kaká Fronts OPPO'...

Egypt
3 minutes, 33 seconds
The Teaser Is Revealed: Cadillac's "Be Iconic" Campaign Brings a Luxurious Touch to OOH

The Teaser Is Revealed: Cadillac's "Be Iconic" Cam...

Egypt
1 minute, 25 seconds
When a Brand Stops Telling and Starts Connecting: The Story Behind Aloe Eva's Latest Campaign

When a Brand Stops Telling and Starts Connecting:...

Egypt
3 minutes, 30 seconds
Cristiano Ronaldo and Clear Bring World Cup Energy to Greater Cairo’s OOH

Cristiano Ronaldo and Clear Bring World Cup Energy...

Egypt
1 minute, 18 seconds
Jacob Elordi Takes Over the UAE Skyline in Chanel’s Mesmerizing New Outdoor Campaign

Jacob Elordi Takes Over the UAE Skyline in Chanel’s Mesmerizing New Outdoor Campaign

United Arab Emirates
June 16, 2026
|
1 minute, 19 seconds
Citi Developers Delivers a Knockout OOH Campaign Through a Powerful Collab with the UFC

Citi Developers Delivers a Knockout OOH Campaign Through a Powerful Collab with the UFC

United Arab Emirates
June 18, 2026
|
1 minute, 37 seconds
Egypt
June 21, 2026
3 minutes, 50 seconds

Mo Salah and Huda El-Mufti Lead Adidas Egypt's Mos...

The last time adidas appeared on Cairo's OOH landscape was in June 2025, with the same empowerment m...

United Arab Emirates
July 27, 2026
2 minutes, 7 seconds

As The Odyssey Hype Builds, Dubai Gets a Die-Cut B...

When a Christopher Nolan film is on the horizon, every piece of marketing becomes part of the conver...

Orange Beats Rivals to Summer with Amr Diab's OOH Rollout

Orange Beats Rivals to Summer with Amr Diab's OOH Rollout

Egypt
August 5, 2026
|
1 minute, 42 seconds
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