A local company that offers a unique fashion experience at reasonable prices that caters to the general public. REO has landed for the first time on the billboards of Dubai with an OOH advertising campaign to welcome the bright sunny mornings of summer by releasing its spring-summer collection 2021 on the roads of Dubai. REO’s spring-summer collection 2021 brings you a stunning and functional collection for women, men, and children, as shown in Lampposts Billboards, wherein the visuals depict a group of people of different ages, wearing fashionable and ready-to-wear clothes. REO offers a terrific combination of modern street casual, sophisticated work, romantic boho, classic-style pieces, as well as seasonal prints and graphic motifs, retro fashion from the 1980s, and vintage approach basics. The spring-summer collection comes with a wide range of colors to keep you cozy and it comes at affordable prices. As for the ad copy, it highlights phrases “Be in full swing” and “Summer Lovin” as a call to action for upgrading your wardrobe and style with REO. This campaign appeared in the first week of June for the first time on UniPole Billboards at Sheikh Rashid Road (Al Garhoud Bridge) in Dubai and Mega Com at Al Ittihad Road. In addition, this campaign emerged on Lampposts Billboards at Al Taawun Street in Sharjah
