INSITE OOH Media Platform

Talabat is making its presence felt across Dubai’s outdoor scene with a special twist, this time with a Ramadan-focused D/OOH campaign for Talabat Mart that blends warmth, familiarity, and seasonal relevance. Rolling out across hoardings, digital screens, and lampposts, the campaign paints the city in Talabat’s unmistakable red while spotlighting the spirit of gathering around the iftar table.

The creative features a family moment in preparation for breaking fast, paired with the Arabic line that translates to bringing Ramadan flavor to your table. The message is simple and emotionally grounded, positioning Talabat Mart as a convenient partner during the holy month. Rather than focusing purely on speed or discounts, the visuals lean into shared moments and home-centered rituals, an approach that resonates strongly during Ramadan.

The multi-format execution strengthens the campaign’s reach. Large-format hoardings deliver bold impact across major roads, digital screens add movement and vibrancy in high-traffic zones, while lamppost placements reinforce frequency at street level. Together, they create a cohesive presence that ensures Talabat remains top-of-mind throughout daily commutes and evening outings.

This activation follows Talabat’s previously covered DOOH presence in the UAE, signaling the brand’s continued investment in high-visibility outdoor media. By adapting its tone to the season while maintaining its recognizable identity, Talabat Mart successfully balances performance-driven messaging with cultural sensitivity.

In a city that comes alive during Ramadan nights, Talabat ensures it stays part of the conversation, right where community, convenience, and flavor meet.