Since its establishment, ELARABY Group has grown to one of the largest industrial and commercial corporations in Egypt, the Middle East, and Africa In its latest outdoor campaign, the prominent home appliances group El Araby joined forces with NBE to feature blue billboards announcing 18-month interest-free installments in celebration of 60 years of success, the billboards proudly showcased the signature seal of El Araby's legacy, and the yellow color highlighting 0% also signifies attention, optimism, and affordability. It quickly grabs viewers' attention and makes it ideal for promoting important offers for NBE clients who are encouraged to take advantage of this interest-free payment option. The National Bank of Egypt, with its extensive contributions to social responsibility and vast network, continues to lead while prioritizing customer satisfaction and innovation. the OOH's campaign was geo-distributed wisely, as El Araby campaigns always have great planning work, it targets scattered spots all over Cairo and Giza to provide strategic coverage. It is also important to mention that the frequent appearance of El Araby's outdoor ads has been a key factor in building trust and widespread over the years, contributing significantly to its success since its establishment. To conveniently monitor the out-of-home campaigns, you can easily Visit Monitoring Out of Home (MOOH), the specialized media intelligence agency in Cairo and Dubai.
