The GITEX Africa 2024 billboard campaign in Dubai is a masterful example of effective outdoor advertising. Set for May 29-31 in Marrakech, Morocco, the event is touted as Africa's largest tech and startup gathering. The billboards are strategically placed on high-traffic roads, ensuring they capture the attention of thousands of commuters. The visual design is sleek and modern, utilizing clear fonts and simple layouts that emphasize the key message without clutter. The GITEX Africa logo, event dates, and location are prominently displayed, ensuring immediate recognition. The color scheme—combining white with vibrant red and blue—makes the text pop, enhancing readability and grabbing attention quickly. The slogan, GITEX Now Largest Tech Show in Africa. Even Bigger on AI Impact, highlights the event's significance and focus on AI, a major draw for tech enthusiasts. The call to action is clear, directing viewers to the event's website for more information and registration. This campaign builds on the success of a previous billboard appearance by GITEX Global in October 2023, which promoted the world's largest startup event at Dubai Harbour. That campaign effectively generated excitement by highlighting the fusion of creativity and technology, attracting global tech visionaries. For a deeper dive into diverse events in the UAE and Egypt, explore our Events & Exhibitions tag. Stay informed about these exciting opportunities!
