After Homes r Us’s last OOH activity in March 2024 with a halfback sale celebrating Ramadan, the renowned furniture and interiors brand return to Sharjah's digital outdoor arena launching a new campaign during the first week of May, after the UAE witnessing heavy rains mid-April and unstable weather conditions. The flood had flights canceled and schools and offices shut, with scenes of flood-ravaged houses and neighborhoods, submerged cars, and clogged highways. Supporting the people of the United Arab Emirates, the pioneering furniture brand initiate in their DOOH campaign thats its been part of people’s homes through sunny days and stormy weather and that today, it is fully prepared to assist in the restoration of what has been lost to recreate the comfort and security people deserve. The campaign uses the clear ad copy “Introducing The Home Restoration Package” and offers; free removal of damaged furniture, complimentary deep cleaning services, 35% off on everything at stores, 48-hour guaranteed delivery, 0% EMI options from many banks, and free interior design consultation, according to the ad. The campaign also uses the bold copy “In The Time of Need We Are Here For You”. The ad also provides “One Point of Contact” and their contact number. The campaign uses a simple design and mostly red and white ad copy with a dashing black background creating and eye-catching contrast on the road. Embark on a journey of knowledge in our Insiteopedia to Explore the captivating DOOH outdoor campaigns in the United Arab Emirates.
