Coca-Cola, the renowned beverage company, is making waves once again with its latest campaign. Following their previous successful campaign in January 17th, Coca-Cola is now focusing on highlighting its real magic and the impact it has on people. With the slogan The Red Jersey's Magic is Real, Coca-Cola proudly announces itself as the official beverage of Al-Ahly Club, a beloved football team. This partnership has flourished for an impressive 40 years, marking a momentous milestone. The campaign showcases snippets from the ad itself featuring Al Ahly SC stars like Hossam Ghali, Manuel José the former trainer of the sports club, and Mohamed El Shenawy, capturing the essence of Coca-Cola's identity. The vibrant red color of the iconic Coca-Cola bottle and the Al-Ahly Club's jersey symbolize passion, energy, and a sense of unity. It celebrates the magical moments that unfold when people come together, sharing their love for the team and the refreshing taste of Coca-Cola. This campaign serves as a reminder of the genuine connection Coca-Cola creates with its consumers, bringing joy and excitement to their lives. It's a testament to the enduring legacy of Coca-Cola's partnership with Al-Ahly Club, spreading happiness and fostering a sense of belonging among fans. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and the Emirates OOH-dedicated analysis system, and Media Intelligence.
