INSITE OOH Media Platform

ad

This AD will close automatically in 7 seconds

For Everything Sports-Related, WayUp Sports Is at Your Service on OOH
SHARE
Awareness Campaign

For Everything Sports-Related, WayUp Sports Is at Your Service on OOH

By INSITE OOH
|
May 7, 2024 2 weeks ago
183 Views
1 minute, 15 seconds
Listen to the article

“For Everything Sports"—that’s how WayUp Sports chose to make an appearance in the OOH scene in Egypt for the first time ever! From west Cairo to east Cairo and the suburbs. WayUp Sports debuted an outdoor awareness campaign in a few of Cairo's most strategic locations.

The visuals brought the tagline to life, featuring multiple courts for sports enthusiasts and fan favorites, from football to padel. In keeping with the brand's identity and primary colors of red and white, the choice of courts is a catchy way to appeal to the audience. The website link at the top left is perfect for the eye flow and the logo in the middle, along with the top brands featured beneath the court like Nike, Adidas, On, Reebok, Asics, Wilson, Arena, Converse, Optimum Nutrition, and Body Sculpture, that gives more credibility and captures the attention of the passersby. In addition to the two buttons, “Add to cart” and “Buy it now,” they simulate the website experience. Also a call to action for their application, which you can download from the App Store or Google Play. 

• Advertisement •

WayUp Sports is an Egyptian e-commerce website that’s bringing the sports shopping experience to a new level with a wide range of sports products, from apparel to accessories.

Discover more about WayUp Sports' out-of-home (OOH) campaigns by checking out Monitoring Out-of-Home (MOOH), a specialized media intelligence agency and analytics platform operating in Cairo and the United Arab Emirates.


Your opinion counts!

Come on, tell us what you feel about this article.

0
0
0
0
1

Campaign Credits

Industry
Brand
Advertiser
Country
Region

Learn about this campaign budget, media plan, campaign data

PREVIOUS Article
Hoover, with Its Italian Technology, Offer The Best Appliances on OOH
NEXT Article
Vaseline Gluta-Hya Dewy Radiance to Illuminate Out-of-Home Billboards

Write a Comment

In order to be able to write a comment or show comments, please Log In or Sign Up

Please make sure you are connected to the internet