This campaign we’re about to review is a living example of the perfect conjunction of elegance, creativity, and anticipation. A coming-soon campaign by Aark Developers has visited Dubai’s OOH platform teasing us with the soon-to-be-launched project Al Marjan Island Ras Al-Khaimah. The billboard’s artwork is a piece of art and matches what the Japanese architecture firm Nikken Sekkei. With a young lady standing facing an endless horizon and a beautiful sunset just to transfer the idea of luxury and elegance. With the left side the name of the company appears in an eye-catching way. The campaign has been displayed using hoarding and uni-pole to achieve maximum visibility, uni-poles and hoardings are both prime locations for advertising campaigns because of their size and prominent placement. It’s worth noting that the previous project by Aark Developers was Wynn Al Marjan Island worth $1.1 billion (AED4 billion).
