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Flayva, the Best Flavor, Visits Dubai’s Digital Out-of-Home Screens
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Awareness Campaign

Flayva, the Best Flavor, Visits Dubai’s Digital Out-of-Home Screens

By INSITE OOH
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April 2, 2024 3 weeks ago
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48 seconds
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Flayva, the new food hall at Al Ghurair Centre, is set to make its mark in Dubai. With 23 street food concepts under one roof, including popular favorites like Allo Beirut, House of Curry, and BaoFriends, Flayva promises a delightful dining experience.

Occupying a vast space of 3,318 square feet, Flayva can accommodate up to 500 guests at a time. The billboards, painted in vibrant red, catch the eye and feature a person posing with a mouthwatering sushi dish. The accompanying message, "Visit Flayva to taste the most delicious food" and "Indulge yourself and try our irresistible flavors", entices visitors to indulge in the irresistible flavors on offer.

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These billboards cleverly showcase the tempting dishes and invite people to explore the diverse culinary delights at Flayva. With its first out-of-home presence across Dubai, Flayva aims to be a popular destination for food lovers seeking a variety of mouthwatering street food options.

The campaign popped in the first week of March on digital screens.


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