The Waterway Developments, a name synonymous with upscale living, is shaking things up in the hospitality industry with an awareness campaign in Cairo for My Ōtel. This OOH campaign throws open the doors to a new concept – luxury real estate redefined through personalized experiences. My Ōtel promises an experience as unique as you are. Their powerful ad copy, My experience, MY Ōtel!, encapsulates this philosophy perfectly. Every aspect of the stay, from room selection to amenities, caters to individual preferences. Their visuals mirror this as well, with images that infuse opulence in every frame, giving a hint into life at this transient accommodation. While personalization takes center stage, My Ōtel doesn't compromise on the hallmarks of a luxurious stay. While they don’t reveal much in the campaign besides a luxurious vibe, The Waterway Developments' reputation for excellence ensures impeccable service, high-quality amenities, and a commitment to exceeding guest expectations. To find out more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.