AW Rostamani Group (AWR) & Chery launched an OOH campaign in the UAE during the second week of February 2023, the OOH campaign was seen using hoarding outdoor advertising format particularly in Sharjah. This OOH campaign comes in parallel to AWR’s previous OOH activity in the UAE during this month for Nissan’s Pathfinder, it is worth mentioning that this campaign is considered to be the first appearance for Chery on UAE’s OOH scene and this resonates with the campaign’s message “Hello Chery.” The OOH campaign visuals for the Chery Tiggo 8 SUV are bold and eye-catching. The use of a large image of the car, combined with bright colors and contrasting text, makes it stand out in a busy urban environment. The visuals are also clean and uncluttered, which helps to convey a sense of sophistication and quality. To learn and find more details about the OOH industry, visit our Insiteopedia and navigate through its different sections.