Dubai British School launched a DOOH campaign in Dubai following its previous OOH appearance during November 2023, this time the campaign was launched during the second week of February 2024 using digital screen format. The campaign’s visuals were simple with a couple of messages to send to Dubai residents, inviting families to book their children’s place in Dubai British School starting from now, clear visuals on a white background containing the school’s logo and website all beside the call to action, and the taglines “Exceptional british education since 2005,” “Admissions now open,” and “Dubai British School now in Jumeira,” in the video ad the background also in some shots contain happy students. Dubai British School Jumeirah Park aims to create well-rounded global citizens who understand their place in the world. They achieve this by integrating four Moral Education pillars into their curriculum: character, community, civic studies, and cultural studies. This program aims to instill universal values in students of all ages and backgrounds, preparing them for responsible adulthood. These values align with the school's vision of fostering an environment where everyone can Enjoy, Aspire, Achieve. To learn and find more details about the OOH industry, visit our Insiteopedia and navigate through its different sections.
