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Delight in Pleasure with Every Crunch: Galaxy's Billboard for Brix Wafer
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Awareness Campaign

Delight in Pleasure with Every Crunch: Galaxy's Billboard for Brix Wafer

By INSITE OOH
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February 13, 2024 2 weeks ago
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54 seconds
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An OOH campaign for Galaxy Brix in Cairo, that is likely to capture attention in a busy urban environment. The first appearance and the launch of a new product by Galaxy in Egypt. This OOH campaign follows the Galaxy’s previous campaign during October 2023

The campaign showcases a close-up of the Galaxy Brix chocolate bar, emphasizing its texture and layers with a focus on the wafer and chocolate combination, the dominant colors are red, brown, and gold, which create a sense of excitement, indulgence, and premium quality, the text "Galaxy BRIX متعتها فقرمشتها" is prominent and easy to read. It uses Arabic to directly target the Egyptian audience and translates to "Galaxy BRIX, its pleasure in its crispness." The background features a dynamic pattern of geometric shapes in various shades of red and brown, adding visual interest and complementing the overall design.

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The OOH campaign for Galaxy Brix is visually appealing and effectively communicates the product's key attributes and brand message. 

To learn more about this OOH campaign in Egypt, visit MOOH, your local OOH intelligence data provider with international standards.


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