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Lucy Boynton’s Supreme Style Unveils Chanel’s Latest Coco Crush Collection, Die-cut on Dubai's OOH
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Lucy Boynton’s Supreme Style Unveils Chanel’s Latest Coco Crush Collection, Die-cut on Dubai's OOH

By INSITE OOH
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January 29, 2024 3 weeks ago
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1 minute, 27 seconds
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Luxury jewelry house Chanel has once again mesmerized jewelry enthusiasts worldwide with the launch of their latest outdoor ad campaign after the last outdoor campaign for Margot Robbie featuring Chanel's J12, the new ad unveiling the iconic Coco Crush collection.

 In a strategic collaboration, Chanel has partnered with the renowned British actress Lucy Boynton to infuse a fresh and captivating energy into the campaign, further highlighting the brand's commitment to timeless luxury and elegance.

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the outdoor ad campaign featuring a range of rings, bracelets, earrings, and necklaces, each piece is meticulously designed to effortlessly elevate any ensemble blending modernity with the brand's rich heritage.

Lucy Boynton's selection as the face of the Coco Crush outdoor ad campaign perfectly embodies the essence of Chanel's aesthetic. With her impeccable sense of style and bold fashion choices, Lucy Boynton is adorned with stunning pieces from the Coco Crush collection.

The visuals engage viewers by showcasing the jewelry with Boynton's charismatic presence, reflecting Chanel's commitment to exceptional craftsmanship and attention to detail, Chanel's Coco Crush outdoor ad campaign, featuring Lucy Boynton as the brand ambassador, is a visual delight that effortlessly captures the essence of the brand's timeless elegance, the outdoor ad campaign creatively incorporates the die-cut concept to enhance its visual impact as the Die-cutting technique involves cutting patterns into materials, creating a unique and striking visual effect, Chanel utilizes die-cutting to add an element of artistry and intrigue to the ads. 

 the campaign creates a sense of depth and dimension, inviting viewers to explore and engage with the visuals on a deeper level. The die-cut concept adds an artistic touch to the campaign and serves as a powerful storytelling tool, highlighting the intricacy and craftsmanship of the Coco Crush collection


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