OMO the well-known brand in the laundry detergent industry, has established itself as a trusted name among households worldwide, the brand's products, such as the OMO Power Capsule, offer advanced cleaning power, removing tough stains and revitalizing clothes. Its display was limited during its initial appearance in the outdoor advertising world and adhered to traditional showcasing methods. The outdoor campaign featured a 4x cleaning power set on unipoles and lampposts showcasing its ability to amplify cleaning power OMO uses the unipoles and lampposts outdoor format as a static and traditional way for outdoor advertising to communicate their message in a visually striking manner, these elevated billboards provide visibility and maximize exposure, capturing passersby's attention. The visual presentation effectively communicates the product's core message: OMO Power Capsule offers 4 x the cleaning power, giving consumers a powerful and efficient cleaning solution with highlighting (4x cleaning power per drop) The campaign showed up on Dubai’s billboards in the second week of January. For an In-depth analysis of the outdoor campaigns in the United Arab Emirates and more detailed information about the OOH industry, visit our Insiteopedia and explore its various sections.
