On the heels of the brand’s previous OOH campaign, etisalat by e& has launched a new OOH initiative celebrating their official partnership with the Emirate National Team and the Emirate Sports Union. Launched in the first week of January, the campaign paints the city with the colors of national pride, adorning prominent digital screens and bridge billboards across Dubai. Eye-catching visuals showcase iconic Emirate National Team stars alongside enthusiastic crowds, all united under the vibrant etisalat by e& logo. The simplicity of the design allows the players' passion and the fans' unwavering support to take center stage, creating a powerful visual narrative of unity and national spirit. The campaign's strategic placement on prime OOH locations aims to reach a vast audience across Dubai, from bustling downtown areas to key traffic arteries. This immersive experience further cements etisalat by e&'s position as a champion of local sporting aspirations and a dedicated supporter of the national team. Learn about more outdoor campaigns in the United Arab Emirates and get more in-depth details about the OOH industry by visiting our Insiteopedia and navigate through its different sections.