Nivea, a renowned cosmetic and personal care brand, has launched its latest out-of-home (OOH) campaign in Cairo, featuring the talented brand ambassador Amina Khalil. This highly anticipated reposted OOH campaign comes as a follow-up to their successful campaign in December and aims to leverage the previous success to further strengthen Nivea's brand presence in the market. Revisiting a familiar campaign for Nivea Soft, the renowned moisturizing cream known for its exceptional performance on an everyday basis or with regular usage. The campaign strategically highlights the lightweight formulation enriched with nourishing ingredients like Jojoba oil and vitamin E. These key components not only provide deep hydration but also work swiftly to revitalize the skin, leaving it soft, supple, and radiant. In selecting Amina Khalil as the brand ambassador, Nivea has made an ideal choice. Amina Khalil's natural beauty, grace, and relatability resonate with the target audience, making her a perfect fit for Nivea's messaging. To catch more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.
