Dive into an ode to La Belle vie amidst the heart of Dubai with Majid Al-Futtaim's Tilal Al Ghaf's latest digital out-of-home (DOOH) campaign, launched during the fourth week of December 2023. This mesmerizing visual symphony adorning digital screens across Dubai transports you to the chic French Riviera, brought to life through Plagette32, a stunning new residential enclave. Comprising four sleek Water Bungalows and 28 luxurious Club Villas, Plagette32 redefines residential living in Dubai. The campaign masterfully captures the essence of this haven, where the villas harmoniously blend with the surrounding natural landscape, their light-hued exteriors mirroring the lagoon's mesmerizing shades of blue. Step into a world of unparalleled luxury, where every detail whispers French Riviera chic. Imagine waking up to the gentle caress of the Arabian Sea breeze, your private infinity pool shimmering beside your Water Bungalow. Beyond the captivating visuals, the campaign's tagline – Plagette32. 32 Shades of elegance. This DOOH campaign follows the previous Tilal Al Ghaf’s OOH campaign promoting Serenity Mansions. Get more in-depth details about the OOH industry by visiting our Insiteopedia and navigate through its different sections.