Swiss luxury watch manufacturer Rolex rises on UAE’s billboards, showcasing the brand's iconic Oyster case and its unparalleled protection and durability of the many successful innovations and creations Rolex has offered to the watch industry, the most noteworthy of them all is the Rolex Oyster case. Rolex's Oyster case has been at the heart of the brand's success and reputation for nearly a century since it was introduced in 1926. The new campaign in the UAE brilliantly emphasizes the Oyster case's ability to protect timepieces in extreme conditions. Holding the slogan “Unparalleled Protection,” the campaign hosts the prestigious Oyster case spotlight, capturing the essence of Rolex's heritage, craftsmanship, and gracious spirit. As the billboards grace UAE's skyline, they remind us that Rolex's Oyster case stands as a symbol of unparalleled protection, providing wearers with the confidence to explore the world and create timeless memories. The ad appeared on UAE’s Digital Screens in the second week of December.
