Trident, the magic gum brand known for its long-lasting flavors, has taken its refreshing message in adorning out-of-home billboards and playful taglines. the outdoor campaign is a significant step for Trident in the market to connect with the people who appreciate the taste, the colored enticing billboards showcase a variety of mouthwatering fruits and flavors, like Watermelon, berry, and Strawberry, each visual pops with life, capturing the essence of a juicy explosion of taste that lingers long after the first chew, inviting viewers to embrace Trident's promise of long-lasting flavor Trident's campaign geography strategy expanded its reach on the 6th of October bridge, ring road, and most of the city's busiest roads to connect with audiences seeking refresh and sweetness by bringing its vibrant visuals and playful messaging to the streets To inquire more about the campaign’s types, locations, budgets, media plans, and more, visit MOOH, the monitoring out-of-home intelligence data provider in Cairo and Dubai.