Following their prior appearance last September, BYD once again spotlights the Atto 3 vehicle on UAE’s billboards. Showcasing its latest innovation, the BYD Atto 3, this cutting-edge campaign aims to capture the attention of passersby and ignite their curiosity about the future of electric mobility. The centerpiece of the campaign is the BYD Atto 3, a compact and stylish electric vehicle designed for urban environments. Al-Futtaim Electric Mobility utilizes hoarding billboards to exhibit the Atto 3 All-Electric SUV, creating a visible and easily seen ad for all potential owners. The outdoor advertising campaign features a prominent life-sized representation of the striking blue BYD Atto 3, strategically positioned to occupy a significant portion of the ad space. The latter placement offers onlookers an up-close and immersive view of the vehicle, allowing them to fully appreciate its captivating presence. The ad copy notes that one can now lease to own the 100% Electric BYD Atto 3 for AED1,699. The campaign surfaced on Dubai’s Digital Screens in the first week of December.
