With just recently launching a prior campaign celebrating 90 years of excellence, renowned automotive manufacturer Nissan is back on UAE’s billboards showcasing the All-New Nissan Altima & Patrol. With the slogan Defy the Ordinary, Nissan's campaign aims to captivate UAE's car enthusiasts while highlighting the cutting-edge features and capabilities of the exhibited vehicles, while also boasting Nissan Intelligent Mobility. Nissan Intelligent Mobility is an innovative suite of technologies that aims to transform one’s driving experience by enhancing safety, comfort, and efficiency. The billboard design exhibits two themes of which the vehicles can “Defy the ordinary.” In the desert-themed billboard, the Nissan Patrol takes center stage, the backdrop featuring vast dunes, creating a sense of expansiveness and freedom. On the other hand, the city-themed billboard focuses on the Nissan Altima, highlighting its sleek and contemporary design, depicted gliding through the city highways, exuding elegance and sophistication. Both billboards incorporate the slogan Defy the Ordinary in bold and eye-catching typography, positioned strategically to reinforce the campaign's message. Both designs utilize vibrant colors, dynamic lighting effects, and high-quality imagery, all to create a sense of realism and captivate passersby. Get to know the leading Automotive Advertisers of the UAE on Insiteopedia.