Signal, is an oral care brand that places significant emphasis on the importance of maintaining good oral hygiene. In Dubai, where oral health is highly valued, Signal has recently launched an eye-catching out-of-home (OOH) campaign to raise awareness about the significance of oral hygiene in a subtle yet effective manner. Building on the success of their previous OOH campaign in 2018 featuring the popular actress Donia Samer Ghanem, Signal aims to captivate the attention of Dubai residents once again with their latest billboard.\r\nThe centerpiece of Signal's OOH campaign in Dubai is a visually striking billboard that showcases their highly sought-after charcoal toothpaste. The billboard boasts a captivating design, with the toothpaste tube made out of charcoal prominently popping out, capturing the viewer's attention at first glance. The simplicity of the design ensures that the message is conveyed clearly and effectively.\r\nAccompanying the captivating imagery is a concise yet impactful phrase: Whiter Teeth in 7 Days. This concise message highlights Signal's commitment to providing effective oral care solutions that deliver tangible results within a short period. By drawing attention to the charcoal toothpaste's ability to enhance the whiteness of teeth in just one week, Signal appeals to individuals seeking a reliable and efficient solution to achieve a brighter smile.\r\nThe campaign showed up in the third week of November in the form of a uni-pole.