In the world of automotive advertising, captivating campaigns are essential for capturing the attention of potential customers. Renowned German automobile manufacturer, Audi, has just launched an innovative outdoor campaign to showcase the masterpiece, that is the Audi Q8 Sportback e-tron. Following their prior appearance, Al-Nabooda, one of the leading automobile dealers in Dubai, utilizes eccentric die-cuts that go beyond visual aesthetics. The strategically placed cut-outs create a sense of depth and dimension, offering viewers a glimpse into the Audi Q8 Sportback e-tron's sleek contours and futuristic design. The die cuts in Audi's campaign serve as a creative curtain, revealing different aspects of the Audi Q8 Sportback e-tron. As viewers approach the display, they are greeted with intriguing glimpses of the car's aerodynamic body, luxurious exterior, and fully electric complex. The ad copy notes the electric vehicle’s impressive 600 KM charging range, alongside both Audi and Al Nabooda brand logos. With the creative design of the protruding vehicle and 3D charger, Audi succeeds in forging a deeper connection between potential customers and the Audi Q8 Sportback e-tron, making the campaign memorable and shareable. The new creative concept campaign struck Dubai’s hoarding billboards in the third week of November.
