Egyptian developer Tabarak Holding has started to evolve the outdoor strategy for project 90 Avenue.

The new artwork continues the thematic slogan “It’s time to think about…” and attempts to connect with viewers emotionally, while offering “Luxury at your doorstep” and presenting payment conditions.

The campaign has started to replace the project’s February campaign and expanded to new strategic locations, just in time to increase the visibility of the project before Cityscape.

Tabarak Holding develops campaign for 90 Avenue-00Tabarak Holding develops campaign for 90 Avenue-01
Tabarak Holding develops campaign for 90 Avenue-00Tabarak Holding develops campaign for 90 Avenue-01

The Art & Science of OOH

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