In their OOH debut, Yango Maps is making waves in Dubai with its latest campaign, changing how folks get around the city's bustling traffic. The ads, in lively lime green and deep blue, catch your eye with their sharp contrasting colors. The focus of the campaign appeared to be Yango Maps' promise to guide drivers through Dubai's complex streets. The ads show people using the application, getting alerts in real time about speed limits and radars while driving, proving the app keeps you in the loop for a hassle-free trip. The ads showcased mottos like “Dubai Flow. Flawless Navigation. Perfect”, which is essentially about a navigation tool that flows with Dubai's traffic rhythm. This simply reinforces the app’s promise to the users, to navigate the city flawlessly in a smooth ride to their destination. This campaign appeared for the first time in the first week of November in Dubai and featured on digital screens, hoardings, and lampposts.
