The ever-changing progress of technology in almost every area is both worrying and exciting for our personal and professional lives. The worry comes from not knowing enough, but the excitement is set to beat the fear with Cairo ICT launching an innovative billboard campaign! On billboards across Greater Cairo, onlookers can now see information about the 27th events by Trade Fairs International for Cairo ICT. The campaign's slogan this year is 'Ignite Innovation: Merging Minds & Machines for a Better World.' The event aims to help people understand the amazing power of Artificial Intelligence and how it can change our world when combined with human thinking. From PAFIX to Insuretech, Manutech to Intellicities, DSS to Connecta, AI will be at the center of attention, sparking discussions and inspiring change. One important point on the billboards is that the event will happen from “November 19 to 22”. Over 500 local and international groups will come together to share ideas, insights, and shape the future of technology. Last year, Cairo ICT's slogan was Leading Change, highlighting its most recent appearance on billboards. You can learn more about this campaign’s budget, OOH kinds, locations, and more by visiting MOOH, Egypt, The Emirates OOH-dedicated analysis system, and Media Intelligence.
