One of the largest milk and juice producers in Egypt, Beyti, is back on the roads of Greater Cairo with a new creative OOH campaign for their juice products. Under the slogan “Show only what’s good”, the ads are lively with colorful backgrounds, characters, and special die-cuts that make it more catchy and appealing. Launched during the second week of March, the campaign uses large uni-poles, mega signs, and double-decker poles in various locations across Cairo.
