Real estate developer Al Riyadh Misr has launched an OOH campaign in Cairo, showcasing its commitment to new shades and standards. The campaign visuals are simple yet elegant, with a mix of white and black colors that highlight the developer's name, website, and hotline. The taglines New shades, new standards and Developing communities are prominently displayed, communicating Al Riyadh Misr's vision to create innovative and sustainable developments that benefit the wider community. The campaign is strategically placed across Cairo, in high-traffic areas such as busy highways. This ensures that a large audience is exposed to Al Riyadh Misr's brand and messaging. The prominent placement of the developer's website and hotline makes it easy for interested customers to contact the company and learn more about its projects. The campaign's taglines also highlight Al Riyadh Misr's commitment to innovation and sustainability, which are key factors that many homebuyers and investors consider when making a purchase decision. To learn more about Al Riyadh Misr’s OOH campaigns in Egypt, visit MOOH, your local OOH intelligence data provider with international standards.