Maestro Pizza has launched a new OOH campaign to promote its Piano Grande meal. The campaign features mega-com and lamppost OOH formats and was launched in Dubai and Sharjah in the fourth week of September 2023. The campaign follows the brand's previous promotional campaign, and this time it is promoting Piano Grande, a full meal for all pizza lovers. The meal contains piano pizza, spicy chicken, wedges, fries, and churros, all for only AED 99. The campaign visuals feature all of the delicious items that are included in the Piano Grande meal. The text on the visuals is clear and concise, and it highlights the value of the meal. All the info and the items shown on the visuals come on a green background beside the brand’s logo. The campaign has been launched with great geo-distribution such as high ways and busy neighborhoods, with mega-com and lamppost OOH formats as mentioned, appearing in Dubai and Sharjah. This will ensure that the campaign reaches a wide audience.