Carrefour as a trusted retailer continues to stay true to its commitment to providing superior quality products that offer the best value for money to everyone, carrefour has announced discounts of up to 70 % off across numerous categories in its celebration of its 28th anniversary, discounts can be found across its finest selection of products, Customers can look forward to exclusive daily surprise deals, great offers, as well as unbeatable category and brand discounts. In a different billboard format, Carrefour has celebrated its anniversary by showcasing its significant blue board spotting the text “daily deals “and “ new surprises every day “ The campaign maintains a visually distinctive look easily recognizable to those familiar with the brand, the logo is prominently displayed and accompanied by impactful taglines, Carrefour leaves no room for doubt in the minds of consumers that they are the ultimate destination for all their shopping needs. It is worth noting that Carrefour showcased an impactful presence in the previous outdoor campaign in the UAE back-to-school. this unwavering commitment to engaging with their audience is a level of maintaining presence in the minds of their customers and their dedication to staying relevant.