Sobha Realty launches a creative outdoor advertising campaign to celebrate its 5th decade in business. The campaign, which is located in Dubai, features a special production die-cut for the Sobha Realty logo in the upper part of the hoarding. The campaign message and purpose is to celebrate the developer's 50-year journey of excellence and its commitment to delivering the highest quality products and services. The visuals showcase the art of the detail that Sobha Realty is known for, with a beautiful view shot taken from one of its luxurious projects straight on Palm Jumeirah. The tagline of the campaign is Celebrating the Art of the Detail for 5 Decades, which is written in both Arabic and English. The developer's number and website are also included in the ad. The campaign is a follow-up to Sobha Realty's previous OOH campaign in July 2023. The latest campaign is even more creative and attention-grabbing, and it is sure to resonate with potential customers. The hoarding is located on a high-traffic road in Dubai, so it is sure to be seen by a large number of people. The die-cut logo is particularly attention-grabbing, and it helps to set the campaign apart from other OOH ads. The campaign is also well-designed. The use of a beautiful view shot from one of Sobha Realty's projects is a great way to showcase the developer's commitment to creating high-quality products.