In an effort to showcase their project, Infracorp has launched a DOOH campaign, for California Village. This campaign aims to highlight the living experience and convenient payment plans that potential residents can enjoy. The advertisements beautifully capture the charm of California Village. The elegant white properties displayed against a black themed background add a scent of luxury to the visuals. Moreover, the ads prominently feature the name California Village in gold emphasizing the high end appeal of this development. Alongside these visuals, the campaign provides contact information for buyers represented in a toll free number and the project’s website. One notable aspect is the introduction of a 7-year payment plan, which allows prospective residents to comfortably manage their finances by spreading out their payments over time. This approach to financing sets California Village apart from other developments and makes it more accessible to a wider range of buyers. The DOOH campaign also highlights a collaboration between Infracorp and Better Homes in bringing California Village to life. With Better Homes as the sales partner these two reputable names, in the real estate industry ensure that California Village does not only offer luxurious living but also delivers on quality and excellence. This campaign was seen for the first time in the second week of September in Dubai, featuring uni-poles.