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Reedy Group has launched an outdoor campaign to promote its latest project, Dijar. The campaign is seen on busy roads across Greater Cairo, including the Ring Road and New Cairo.

The campaign is simple and straightforward, with a shades of dark blue background and a focus on the developer's logo, hotline, and the new project's logo in large, bold font. The campaign message is clear, Reedy Group is launching a new luxury compound in Egypt that offers a life of elegance and comfort.

Dijar New Cairo is built on 250 acres and has a distinctive architectural style that is inspired by the Californian American model. The compound is located in a premium location, just a few minutes from Madinaty, and is close to the main roads of Suez Road and the Middle Ring Road.

This outdoor campaign from Reedy Group follows its previous campaign in May 2023 for its other project, Azzar Islands.

Reedy Group is known for its commitment to excellence and creativity, and its projects emphasize luxury, international designs, and unique lifestyle. The company has achieved great success in the real estate field, and its projects are a preferred choice for many homebuyers.

The outdoor campaign for Dijar New Cairo is a well-executed and effective way to promote the new project. The campaign is simple, yet effective, and it clearly conveys the key messages about the project. 

Visit MOOH to learn more about Reedy Group’s OOH campaigns in Egypt.