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Abou Ghaly Motors has launched a digital out-of-home (DOOH) campaign for the Geely GX3PRO model 2024. The campaign is running on digital screens in busy locations across Greater Cairo, including the 6th of October Bridge, Lebanon Square, and Salah Salem Street.

The campaign highlights the exclusivity of the Geely GX3PRO model, which is known for its luxurious interior, spacious cargo space, and advanced safety features. The visuals are mostly dark and elegant, with the car being exhibited from both the exterior and interior. The taglines used in the campaign include "Be exclusive," "Cargo space," and "Sunroof."

The campaign also includes the contact information for Abou Ghaly Motors, as well as links to the company's website and social media pages. The campaign is designed to reach a wide audience of potential car buyers in Greater Cairo.

This is not the first time that Abou Ghaly Motors has used OOH advertising to promote its products. In February 2022, the company launched an outdoor campaign in Cairo. The campaign was also successful in generating awareness and interest.

The use of DOOH advertising is becoming increasingly popular in Egypt. The medium offers a number of advantages over traditional forms of advertising. DOOH ads can be targeted to specific demographics and locations, and they can be changed quickly and easily to reflect changes in marketing campaigns.

Visit MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence to learn more about Abou Ghaly Motors’ OOH campaigns in Egypt.