After offering flexible payment options and attractive incentives to purchasing Galaxy Z Fold5 & Z Flip5, Samsung, the leading home appliances giant in the country, resurfaces on Cairo’s billboards, showcasing premium-ness at its finest. Samsung Egypt’s new campaign highlights the innovative features and cutting-edge technology that set their products apart from the competition. The campaign encourages consumers to “Experience more wow than ever” with Samsung Neo QLED, Neo QLED 8k, OLED, plus their fridges and washing machines range. While being the global No.1 TV for the past 17 years, Samsung has utilized captivating imagery to showcase its premium electronics in action. Whether it's a crystal-clear QLED TV displaying vibrant colors their sleek kitchen tech, or advanced technology offered in the rest of the home appliances, the visuals evoke a sense of awe and desire among consumers. The billboards embrace a minimalist design approach, as you can spot the home appliances placed in the middle of the billboard to grab the attention of potential customers and interested prospects. The background is mainly a solid color, creating a blank canvas to perfectly showcase Samsung’s elegant and functional offerings. To get more in-depth details about Samsung’s OOH campaigns in Egypt, Visit MOOH.