Synergy Films’ OOH campaign in Cairo for its latest movie release, 5 Rounds. The outdoor campaign made a splash across the city, reaching audiences in various locations, with a strong presence on iconic uni-poles on the 6th of October bridge, Salah Salem Street, in New Cairo, and other prominent roads. Following their successful OOH appearance in July 2023 for the movie Tag, featuring the charismatic Tamer Hosny, Synergy Films is back with another campaign. 5 Rounds tells the compelling story of Faris, a young Egyptian MMA fighter hailing from a humble village, who finds himself facing the ruthless champion, Edgar. With dreams of victory, Faris must navigate a treacherous road where everyone around him seems to let him down or exploit him. The visuals of the OOH campaign predominantly feature a striking movie poster, showcasing key information such as the movie's title, release date, and the iconic Synergy Films logo. As an addition, the campaign prominently highlights the talented ensemble cast, which includes Maged El-Masry, Adam El-Sharkawy, Aida El-Ayoubi, Nour El-Nabawy, Dalia Shawky, and Arsenik. By strategically placing their OOH campaign in high-traffic areas across Cairo, such as the 6th of October bridge and Salah Salem Street, Synergy Films ensures maximum visibility and engagement with their target audience. As the OOH campaign dominates the cityscape, cinema-goers can expect a thrilling cinematic experience that will leave a lasting impression. Visit MOOH, the only OOH media intelligence agency dedicated to monitor, measure and analyze the OOH market in Egypt and The UAE, for in-depth analysis seekers.
