The Address Property Show, Egypt's premier real estate exhibition, is set to launch its highly anticipated upcoming round from August 4th to the 7th, 2023. To generate maximum awareness and ensure a successful event, the organizers have launched an engaging outdoor advertising campaign throughout Greater Cairo's busy areas. The campaign leverages multiple Out-of-Home formats, including Digital Out-of-Home (DOOH) displays strategically placed across the city. With a clear and simple visual design, the campaign creates a captivating backdrop to showcase all the essential information about the show. The visuals feature a crisp blue and white background theme, exuding an air of professionalism and trust. All the key details necessary for attendees to participate and benefit from the event are prominently displayed, including the dates, location, hotline number, and impressive list of sponsors. Emphasizing the significance of the exhibition, the campaign is anchored by the catchy tagline, The biggest real estate exhibition in Egypt, communicating the scale and importance of the Address Property Show. This strategic messaging aims to generate excitement and draw in a large audience of industry professionals, potential buyers, and real estate enthusiasts. By utilizing a combination of high-impact OOH formats, the campaign effectively captures the attention of the target audience within Greater Cairo's bustling urban landscape. With busy streets, public transportation hubs, and popular gathering areas carefully selected, the organizers strive to reach individuals who have a genuine interest in the real estate sector. Visit MOOH, a dedicated OOH media intelligence agency in Egypt and The UAE, and get more details about The Address Property Show’s OOH campaign.