JDAR Developments is making a comeback to Cairo's OOH advertising space with an exciting showcase of Sea View's stunning real estate projects. Building upon their previous appearance, JDAR will be highlighting Sea View's collaboration with the renowned artist Ragheb Alama. Sea View's latest OOH advertising campaign is turning heads in Cairo with its striking billboards featuring bright red colors and the image of Ragheb Alama. The use of the color red is a clever marketing tactic as it is known to capture people's attention and convey a sense of urgency and excitement. When combined with the image of the popular Lebanese singer, it creates a powerful visual that is sure to make a lasting impression on road passersby. Moreover, the collaboration between Sea View and Ragheb Alama is an excellent example of effective influencer marketing. By partnering with a well-known artist, Sea View can leverage its fan base and social media reach to promote its brand and real estate projects to a wider audience. This collaboration also creates a sense of exclusivity and prestige, as people will want to be associated with a brand that is associated with a celebrity. Overall, Sea View's OOH advertising campaign is a great example of effective marketing strategy and creative execution. By using striking visuals, influencer marketing, and highlighting its unique selling points, Sea View is able to create a memorable and impactful campaign that resonates with its target audience. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about the newest campaigns.
