Baskin Robbins, the renowned ice cream brand, is known for its innovative flavors and delicious treats. This summer, they're bringing beach fun to you with their whole-new delicious summer sea salt flavor. To promote this exciting new flavor, Baskin Robbins has launched an OOH campaign in Dubai by June 2023's ending. The campaign follows the successful OOH for flavor packs launched by Baskin Robbins a month ago. This time, the campaign is displaying tasty and catchy product looks, along with the message of the new summer sea salt flavor launch. The brand's logo is prominently displayed, with summer orange and other vibing colors in the background, making the campaign visually appealing and catchy. The campaign distribution was a success, placing the message in different areas of the city and on different OOH types, including digital screens and lampposts. This ensured maximum visibility for the campaign, and the message reached a wide audience. With the summer season in full swing, Baskin Robbins' new summer sea salt flavor is the perfect addition to their already extensive menu. To make the most of this campaign, Baskin Robbins also displayed the prices of their products, making it easier for customers to choose which ice cream they want to try. This strategy not only makes it easy for customers to make a purchase but also helps them associate the brand with affordable indulgence.
