Starzplay launched an outdoor advertising campaign in Dubai to promote its original pieces, Harley Movie and The Chamber. The campaign is being displayed on both digital screens and hoarding formats in important areas of the city. These locations are known to be busy, ensuring that the campaign reaches the maximum number of people. This is not the first time that Starzplay has used outdoor advertising in Dubai to promote its services. The brand's previous OOH campaign was in March 2023. The current campaign has a similar focus, with the main message being to highlight the streaming service's original content and the tagline, We've got stories for you. The campaign features prominent displays of Starzplay's brand name alongside visuals of the original pieces, Harley Movie and The Chamber. The hoarding format features larger-than-life images that are sure to grab the attention of passersby. On the other hand, the digital screens also inform the audience that these original pieces are live now on Starzplay. Starzplay's decision to promote its original content through outdoor advertising is an innovative approach that is likely to appeal to a wide audience. The streaming service has been focusing on producing original content, and the current campaign is a clear indication of the company's commitment to its original pieces.
