Starting on June 21 and running through June 25, the South Halls of the Dubai Exhibition Centre in Expo City will be the place to be for gamers, tech enthusiasts, industry professionals and esports, get ready! Dubai’s flashy billboards have recently been buzzing with the news of a new advertising promotion for the most exciting and entertaining event of the year- Dubai’s Esport and Game Festival polishing the UAE’s outstanding OOH arena. The billboard design for the Dubai Esports and Games Festival is a masterclass in eye-catching advertising. From the bright colors to the bold graphics, every element of the design is optimized to catch the viewer's attention and convey a sense of excitement and energy. One of the most striking features of the design is its use of color. The bright, neon-like hues of blue, purple, green, and pink create a sense of vibrancy and playfulness that's perfectly suited to the theme of the festival. The colors are also set against a black background, which makes them pop even more, ensuring that the billboard stands out against its surroundings. Finally, the design is optimized for the outdoor environment. The text is kept to a minimum, with just the name of the festival and the dates of the event displayed prominently. This ensures that the design is easy to read and understand even from a distance, while also allowing the graphics and colors to take center stage. The billboard standed out as a digital screen billboard that was seen in the third week of June.