Kamal Osman Jamjoom Group’s OOH for Subway is in Dubai to promote the all-new irresistible Submelts. The brand's OOH campaign in the UAE features catchy visuals of the new addition, the brand's logo, and the tagline, You Can't Resist The Pull, all set against a green background. The Submelts’ campaign is a mouth-watering feast for the eyes, showcasing the brand's commitment to creating delicious and satisfying sandwiches that are hard to resist. The visuals are designed to capture the viewer's attention and evoke their taste buds, making them crave Subway sandwiches. The campaign's strategic placement on digital screens on busy roads across Dubai ensures maximum exposure and reach to a wider audience. The use of OOH advertising is a smart strategy that allows the brand to connect with consumers in a dynamic and engaging way, promoting the new addition and generating brand awareness. The brand has no recent OOH campaigns in Dubai, will this OOH campaign creates an OOH advertising pattern for Subway in the UAE, to create more exciting ventures that highlight the brand's growing presence in the region and its dedication to expanding its reach to consumers.