Al Tayer Motors, one of the leading automobile distributors in the UAE, has recently launched its latest out-of-home campaign in Dubai for Land Rover's brand-new Defender with 8 seats. This campaign follows the brand's successful campaign in December 2022.\r\nThe brand uses hoarding to showcase the Defender's power and stability on off-road terrains, especially in the desert. The campaign visuals feature footage of the new car on a serious desert slope, highlighting the vehicle's strength and ability to conquer tough terrains with ease. \r\nThe model's name, Defender, and the tagline, Now with 8 seats, are prominently displayed in both Arabic and English, emphasizing the car's spaciousness and versatility.\r\nAl Tayer Motors, which was established in 1982, represents major European and American automobile manufacturers such as Land Rover, Jaguar, Ford, Lincoln, Ferrari, and Maserati across the UAE. \r\nThe latest campaign is a testament to Al Tayer Motors' commitment to providing customers with the most exceptional driving experiences. By leveraging the power of OOH advertising, the company aims to create a lasting impression on potential customers and promote the brand's new Defender with 8 seats.