In the bustling city of Greater Cairo, a prominent real estate developer has emerged, capturing attention through an innovative out-of-home (OOH) advertising campaign. As summer approaches, Q Developments makes its grand entrance with a stunning mixed-use project in the enchanting North Coast, marking its second OOH campaign. Q Developments initially introduced its brand to the public just a month prior through a captivating OOH branding campaign. The focal point of the visuals was the developer's name, while showcasing young adults embarking on their journey into adulthood, in search of suitable real estate spaces that embody the concept of Possibilities Unlocked. Now, in the month of June, Q Developments proudly unveils its inaugural real estate endeavor in the North Coast: Q North. This expansive 100-acre mixed development boasts a host of amenities, all aimed at ensuring that Simple Pleasures Comes Standard. The strategic placement of large-format advertisements on key thoroughfares like Suez Road and October Bridge reflects the developer's intent to reach a diverse range of class segments, with a specific focus on young adults relishing the joys of life. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about the newest campaigns.