As expected, Nestlé continues to bring sweetness to our lives; following the previous campaign that was promoting Nestlé Fitness, the new campaign for Nestlé Squeezy perfectly captures the joy of conveniently sweetening ice cream like never before with a range of delicious syrups that take your ice cream to a whole new level of tastiness. They offer a wide array of flavors to suit every palate. From rich chocolate and caramel to fruity strawberry, the Easy-to-Use Squeeze Bottles ensures its convenient packaging. Making it a breeze and precise control over the amount of topping you use. Nestlé Squeezy features visuals on a clear background that reflects the product's pureness. The images showcase the syrup drizzling effortlessly over scoops of ice cream, inviting viewers to create unique flavor combinations. The smooth flow of the syrup from the squeeze bottle stimulates the senses, accompanied by a catchy slogan that encapsulates the product's essence: Top up your ice cream with Nestlé Squeezy. this leaves viewers craving their ice cream adventure with Nestlé Squeezy Toppings. The campaign utilized unipoles and digital screens strategically placed downtown To maximize exposure; these prime locations provide the highest level of coverage for the campaign, ensuring maximum visibility for potential customers. Additionally, the campaign's success was aided by the strategic placement of lamppost ads on a high-traffic road, accelerating the buying decision of potential customers. Check out our Insiteopedia to learn more about the Food & Beverage industry and its OOH campaigns!